INTRODUCING THE FINEPIX F40fd
The new FinePix F40fd is the latest in Fujifilm's flagship range of F series compact digital cameras. Featuring Fujifilm's proprietary Real Photo Processor II, Super CCD HR VI and hardware-based Face Detection, the new model continues the F series tradition of delivering sophisticated technology in a smart compact body.
Added to this, ISO 2000 sensitivity at full 8.3 megapixel resolution, 3.0x optical zoom lens and 300 shot battery life make it perfect for prolific snappers or enthusiast photographers who need a high-performance take-anywhere digital camera.
REAL PHOTO TECHNOLOGY (RPT)
Fujifilm's Real Photo Technology brings together CCD, processor and lens to deliver images of optimum quality that are rich in colour, detail and sharpness and low in noise. Fujifilm's proprietary Super CCD HR VI is a unique octagonal shape, which means it has a larger surface area than traditional sensors, making it more sensitive to light.
This gives Fujifilm's FinePix cameras their high ISO sensitivity ratings, which mean faster shutter speeds and a reduction of image blur. The Real Photo Processor II has a unique double 'noise' reduction algorithm which is highly effective at reducing the grain that can ruin pictures in low light. The FinePix F40fd achieves ISO 2000 (1600 selectable) at full resolution, which allows you to capture priceless memories with every gradation of light and colour, even in low-light situations without flash.
FACE DETECTION TECHNOLOGY
The FinePix F40fd is Fujifilm's fourth digital camera to feature hard-wired Face Detection technology, joining best-selling FinePix S6500fd, F31fd and Z5fd models. Most photos are taken of people in low light conditions and these are the situations when most photos go wrong. Face Detection ensures the camera prioritises faces in the frame and will adjust the focus, exposure and flash to ensure that you take a perfect picture every time.
Because the technology is hard-wired to the camera's processor, it is capable of detecting faces and taking a photo in as little as 0.05 seconds.
In Playback mode, Face Detection will automatically zoom in to subjects' faces and trim the shot for optimum portraits.
EASY TO USE GRAPHICAL USER INTERFACE (GUI)
Now FinePix digital cameras are even easier to use! An intuitive icon based graphical user interface confirms shooting modes, scene positions, or control settings with brief explanations on the LCD screen. Easy-to-read icon and text description of the selected mode help you choose and confirm the optimum setting for best results. This takes much of the guesswork out of digital camera operation. With less to worry about, you'll have more fun with your picture taking!
MAKING LIGHT WORK OF PHOTOGRAPHY
For better results with flash photography, Fujifilm's Intelligent Flash system analyses the scene and automatically controls flash power output. The result is balanced exposure where the scene is sufficiently illuminated, without washing out the foreground in the picture, or losing background detail.
Natural Light And Flash mode goes one step further, taking two photos in quick succession one without flash, and one with. Both photos are then displayed side by side for easy comparison.
ANTI-BLUR
Users will immediately appreciate the benefits of Fujifilm's Super CCD sensor. The increased surface area means it is more sensitive to light, enabling faster shutter speeds to help reduce image blur and the need for flash when taking photos in low light.
VERSATILE SCENE MODES MADE EASY WITH NEW MODE DIAL
No matter what the event or where you travel, the Mode Dial is ready with easy to select modes bringing you a simple point-and-shoot camera with automated professional settings. Simply choose a Scene Position that suits the situation and you have the ideal settings for everything from shutter speed and exposure to white balance at your fingertips ready to capture the image.
The display of helpful descriptions of each mode and Scene Position make it simple to explore the versatility of the F40fd, and with 15 special scene position modes, including Underwater, Snow, Night and Close-up, the FinePix F40fd is ideally suited to any photo opportunity.
When a still image isn't sufficient, the camera's movie mode, at 30 frames per second, captures movie clips with sound that are limited in length only by the size of memory card used.
ENHANCED 2.5'' LCD
The 2.5" LCD screen has an anti-reflective coating to prevent glare when shooting in bright daylight and offers an expanded screen-viewing angle. If you need to hold the camera over your head for a high angle shot, the wide view enables you to comfortably see and compose the frame, and afterwards, allows everybody to gather around to view the image at the same time.
DUAL MEDIA SLOT CONVENIENCE
A first for Fujifilm's digital compacts, the FinePix F40fd features an xD/SD compatible slot, allowing the use of either xD Picture Card or SD media to store and transfer your photos.
This will give you the flexibility to buy the card you want, use cards from previous cameras, or choose the media that fits with your other desktop devices like laptops, PDAs or card readers.
DON'T FORGET... THE FINEPIX F40fd HAS AN INTERNAL MEMORY TOO
The FinePix F40fd makes it possible for you to get that picture even if your memory card is full. The internal memory built into this compact model ensures that you will never have to miss that special shot. Think of it as your internal insurance policy for photo opportunities. With that said, the main storage for images on the F40fd should be an additional xD card, which will allow you to accommodate almost as many images as you like.
